sponsorship management
“No money, no race” so it’s better to know how to handle them.
The traditional sponsor-sponsee relationship is obsolete: companies seek not only visibility, but they want to access to a series of intangible values.
Depending on sponsor’s marketing objectives, we create tailored programs: someone breaks in during motorsport to deliver a message to consumers (B2C) and someone wants to entertain relationships with other companies (B2B).
Whatever your goals are, we will find the right strategy to achieve them.